Fusion Microfinance supports Underprivileged Women

Fusion Micro Finance, India's second largest NBFC-MFI, providing underprivileged women with economic opportunities, organised a Financial Literacy programme in Karaikal, Puducherry. During the session, women were explained about the importance of financial literacy and approximately 290 women from Karaikal participated in the awareness program.

Fusion Micro Finance undertook this initiative of explaining the importance of financial management and digital payments through classroom training, using interactive modules like role play, case studies, questionnaires, videos, games, etc. to explain the need for earning, spending, investing, borrowing, and saving. The training team members also created awareness about the various Government schemes in prevalence and its varied benefits.

The financial literacy programme was conducted by Mr Kalaizhagan S, FLP Trainer, Fusion Micro Finance. The programme was a part of Fusion Micro Finance's endeavor to contribute to society through corporate social responsibility (CSR) activities and bridge the financial and digital gap for women from the socially disadvantaged sections. The guests Mr Thirumurugan (Lawyer), Ms Sankri (Childline Chairman) and Mr Paul (Police Inspector) were highly appreciative of Fusion Micro Finance's efforts of educating the women at the grassroot level at this scale. Fusion’s members - Mr Dhanraj M (AVP Business Operation), Mr Sarvanan. M (RM), Mr Muruganandam (DM Coimbartore), Mr Aarumug (DM Thanjavur), Mr Karthik (DM Krishnagiri), Mr Sathish (DM Madurai) and Mr Tamizh Maran (DM Puducherry) - were present at the event.

During FY 22-23, Fusion trained around 4500 people in 16 financial literacy programs across 11 states of India. To further aid the women, Fusion Sahayata Kendras' were set up in various districts to assist people in applying for Government schemes, ATM cards, and opening bank accounts with support from Common Services Centers (CSC). The program has motivated beneficiaries to maintain financial diaries, use ATM cards, and initiate bank savings.