ASUS India expands its footprint in India

As a step towards strengthening the brand’s retail footprint across the country, ASUS India, Taiwanese tech giant announced the launch of an exclusive store in Pondicherry.

The new exclusive store spread across 380 sq. ft located in Swasthik World, NO: 3/39, Sardar Vallabai Patel Salai, Pondicherry HO, Pondicherry - 605001 (Next to Anandha Inn Hotel). It is set to host an extensive range of electronics and computer hardware, including the ASUS flagship products such as VivoBook, ZenBook, Zenbook-Flip, Republic of Gamers (ROG) laptops and accessories. This is the brand’s first exclusive store located in Pondicherry.

The store will feature innovative demo zones to offer a premium experience and service to consumers. They will create an interactive journey for the consumers by providing them with a first-hand feel of some of the most advanced and brand’s latest gaming and lifestyle products, ranging across PCs, desktops, and a wide range of accessories.

Talking about the expansion, Jignesh Bhavsar, National Sales Manager - PC & Gaming Business, ASUS India, said, “We are delighted to announce the expansion of our retail footprint in India. Tamil Nadu being an important market for us, the inauguration of the new brand store in Pondicherry will play a pivotal step towards empowering consumers across different regions of the country with a unique experience of our latest innovation. With a strategic retail expansion approach, we will continue to create more interaction and new touchpoints for our users.”