Amazon Global selling to surpass $8 billion in 2023

Amazon unveiled the Exports Digest 2023  and announced that cumulative exports by Indian exporters on its e-commerce exports program Amazon Global Selling are on track to surpass $8 billion in 2023. Amazon Global Selling has been witnessing remarkable adoption among businesses of all sizes across the country and has grown to more than 1.25 lakh (125K) exporters since its launch in 2015. 

These exporters are showcasing millions of ‘Made in India’ products to customers worldwide through Amazon’s 18+ international marketplaces in countries such as the US, the UK, the UAE, Canada, Mexico, Germany, Italy, France, Spain, the Netherlands, Turkey, Brazil, Japan, Australia, and Singapore.

As per the release, The 2023 edition of Amazon’s annual Exports Digest provides insights into the success and scale of exports from India through the Amazon Global Selling program, reflecting a growing increase in demand for Indian products across global markets and the growth of Indian exporters selling globally. 

Amazon Global Selling has made significant investments to make exports easier and more accessible for MSMEs and entrepreneurs across India. The program now has exporters from 200+ cities including tier-2 towns such as Sri Ganganagar (Rajasthan), Neemuch (Madhya Pradesh), Moradabad (Uttar Pradesh), Tiruvallur (Tamil Nadu), and Kolhapur (Maharashtra). More than 1,200 Indian exporters on the program crossed INR 1 crore in sales in 2022.

In 2022, several Indian entrepreneurs and businesses such as Indus Cosmeceuticals Private Limited (beauty and wellness), Aadvik Foods (consumables), Native Fab (home textile), SG Enterprises (toys), Handicraft Home (home décor), and Luxmi Estates, among others, emerged as globally successful brands, underlining the popularity of ‘Made in India’ products in international markets. 

 Top Growth Categories on Amazon Global Selling in 2022 were,Toys Over 50% growth YoY, Kitchen Over 35% growth YoY, Beauty Over 25% growth YoY, Luggage Over 20% growth YoY and Furniture Over 20% growth YoY. Exporters from 25 Indian cities cumulatively crossed $10 million in sales in 2022.