Interio by Godrej is transforming living spaces with stylish furniture for modern Indian families in Nagercoil

Interio by Godrej, a leading furniture brand from the Godrej Enterprises Group, has announced the launch of new store at Nagerkoil in Tamil Nadu. Spread across a sprawling 2000 sq. ft. this store will provide an impetus to the brand's retail presence in Tamil Nadu.

Speaking on the launch of the new store in Nagercoil, Dr. Dev Narayan Sarkar, Senior Vice President and Head of Consumer Business, Interio by Godrej said, "Our new establishment at Nagercoil underscores our dedication to enriching living spaces with premium quality, functionality and aesthetic appeal for modern Indian homes. Within the showrooms, customers can enjoy an immersive shopping experience, exploring a diverse range of styles, designs and features with personalized guidance. The goal is to foster a welcoming and inspirational atmosphere, empowering customers to make well-informed choices. Owing to the strategic location of the store and Interio's strong and growing brand recall in the market, we expect the store revenues to touch INR 1.5 Cr per annum by FY26 for Tamil Nadu. With the opening of this new store, Interio by Godrej has expanded its footprint in Tamil Nadu, where it has a significant customer base. We plan to open another 15 outlets in the state by the end of FY26 and aim to grow by 25% in the next three years. We also expect revenues to reach INR 60 Cr for the complete state and INR 200 Cr for the southern region.”

The store, located at the Kottar, a prime location with significant residential and commercial expansion offers specially crafted quality products across Living, Bedroom, Dining, Home Storage, Mattress and Office Furniture - the largest-selling category for the brand. On the occasion of the new store launch, Interio is offering upto 35% off on home furniture.

Interio is making significant investments in digital technologies, automation and processes to establish itself as a robust, omnichannel furniture brand with the nation's largest footprint. Recent product launches, including the Upmods series, Kreations X3 and Steel Kitchen 2.0, along with the Economy range, offer consumers an enhanced experience through configurators, 3D planners and marketing cloud solutions, enabling personalized offerings. These advanced tools provide seamless customization options and cater to individual preferences, ensuring a tailored shopping journey.